China has played a vital role in U.S.-based Apple’s success, beginning with when the company moved manufacturing here in the 1990s. CEO Tim Cook noted iPhones and Apple Watches are made in gold as a direct response to China’s preference for tech devices in that hue. His attention to Chinese consumers paid off, with the gold edition of the Apple Watch selling out within its first hour in China.
自二十世纪九十年代苹果公司将制造业务迁往中国以来,中国在这家美国公司的成功之路上一直扮演了至关重要的角色。苹果首席执行官蒂姆·库克表示,iPhone和Apple Watch的金色款,正是为了迎合中国人对金色科技设备的偏爱。他对中国消费者的关注得到了回报:金色版的Apple Watch在中国发售后第一个小时内即售罄。
Father and daughter test a Macbook Pro, 2012
Beijing
Feng Li/Getty Images, 154437344
父女试玩苹果电脑,2012年
北京
Feng Li/Getty Images, 154437344